Nobody's ghosting you. You're just a ghost.

Nobody's ghosting you. You're just a ghost.

Five fixable reasons your signal's not getting through

Five fixable reasons your signal's not getting through

The gist…

The gist…

Somewhere right now, someone with a weaker resume than yours is getting the callback you should've gotten.

Here's the ugly maths: a hundred-plus people apply to the same posting now, and on paper, most of them sound identical. Recruiters aren't reading resumes anymore. They're scanning for a signal. If you don't show that signal, you were never a candidate to begin with.

What we get into:

  • Why "managed a team of six" is dead air, and why the resumes that actually land fit on a page, maybe two

  • The specific LinkedIn Recruiter filters that decide whether you exist before a human ever opens your profile

  • Why sounding good at everything just reads like noise, and why the market's now paying for surgeons, not general practitioners

  • Why a deployed project with a real README is a single people can actually press play on, while a GitHub full of tutorials is just cover songs nobody asked for

70 to 85% of roles get passed hand to hand before the job ad goes up. Get invited onto one, and people tune in whether you shout or not.

Inside the conversation…

HEY

I’m Tom, and I run Cold. I help startup founders and marketers make progress.

If you want to go deeper, see how I work, and explore ways we can collaborate, head here: